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Gen z

  • Londoners most at risk of online fraud, report reveals

    Investing

    Londoners are at significant risk of digital and financial exclusion after new data revealed one in four people in the UK capital lack confidence in money management. According to research from WPI Economics and Virgin Money, Londoners are twice as likely to experience both digital and financial exclusion than those living in the South East. [...]

  • Are Gen Z ditching the pub for the gym?

    Business

    Gen Z are ditching the pub and choosing to socialise with their friends at the gym more, the boss of one of the UK's largest chains has said.

  • Support for local housebuilding plummets since election

    Property

    Brits’ support for housebuilding in their local area has fallen since the general election in a risk to the government’s lofty construction goals, according to new data. Net support has dropped by 11 percentage points, with renters’ backing for new housing near where they live falling by 14 percentage points, according to new research by [...]

  • Free Thinking: Will Trump’s Gen Z baby bonuses boost birth rates?

    May 2, 2025

    Alys Denby and best-selling author of Inheritocracy Eliza Filby discuss the prospects for young people growing up in an uncertain economy as Donald Trump marks 100 days in office.

  • Don’t ask if Gary Stevenson’s story is true, ask why it’s popular

    April 3, 2025

    Gary Stevenson is young, angry and everywhere – but the veracity of his anti-capitalist rhetoric is less important than why it’s finding such an eager audience, says Eliza Filby You may have seen his turn on Question Time, or his two-and-a-half-hour appearance on The Diary of a CEO – watched by over 3m people. Perhaps [...]

  • Uniqlo: Gen Z’s viral fashion trends help profit rocket

    March 26, 2025

    Viral fashion trends among Generation Z helped Uniqlo’s profit surge by more than €100m (£83.5m) during its latest financial year. The London-headquartered European division of the Japanese giant has reported a turnover of €1.69bn for the 12 months to 31 August, 2024, up from the €1.30bn it achieved in the prior period. New accounts filed [...]

  • Free Thinking: Will Musk regret putting Trump’s politics before Tesla sales?

    March 7, 2025

    This week on Free Thinking, Alys Denby is joined by writer and City AM columnist Eliot Wilson to discuss whether Elon Musk is paying the price for mixing politics and business.

  • Defence spending is one thing, but does Gen Z have the will to fight?

    March 5, 2025

    It’s not just our diminished armed forces that leave Britain vulnerable to Putin, it’s a generation raised on the idea that Britain isn’t worth fighting for, says James Price In his “Politics and the English Language” George Orwell warned against using tired, old metaphors, as they reflected tired, old thinking. But the poor frog in [...]

  • WFH: Just one in 10 Gen Z want to be in the office full-time

    February 14, 2025

    Only one in ten Gen Z employees want to work in the office full-time and more than half admit they are less industrious than their parents. According to a Times-led study into the generation, more than one in five respondents (21 per cent) of Gen Z, who are between 18 and 27 years old, spend [...]

  • How do you solve a problem like Gen Z?

    February 13, 2025

    Gen Z have wildly different, often contradictory views compared with older cohorts. As they become a more significant cultural and political force, it’s worth trying to figure out what they really want, says John Oxley Unpatriotic yet prudish. Radically liberal yet socially conservative. A new generational survey has shown Gen Z to be a complex [...]

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